Will Online video sites ever turn into a profitable business ?

Popular online video sites are not making BIG money. YouTube, for instance has not yet turned a profitable business due to poor online video monetization. We all know how big YouTube is(ranks 3rd after Google and Yahoo) and how fast online video industry is growing as we are all contributing in it(by creating videos and putting them online) But let's face it...No matter how popular online video sites are,they are not making BIG money for the owners. To cope up with the growing expectations of users and high competition,online video sites such as Veoh,Metacafe,Revision3 and our pet YouTube were putting best of their efforts. Counting from 'simultaneous video streaming'(which takes a big toll on server expenses) to

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