Posts Tagged ‘social network failure’
5 reasons why social networks are a “Failure” in monetization
September 2nd, 2008 Comments Posted in Social Application
It’s hard time for popular social networks to get the much desirable payback from the networks they have built all over the world.And it’s not one but the majority of such networking sites,that aren’t able to find an antidote to this pro
blem.
Orkut for instance,has a massive following in Brazil and India but when it comes to monetizing its network,it is still struggling to even find a ray of hope.One reason can be below average(compared to myspace,facebook) CPM rates as the majority of the audience isn’t from the US.Due to meagre payback,there were rumours that Google might close its doors as anymore investment won’t be worth it.(BTW,Yahoo! recently announced its More »