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Exclusive: Eyeing refurbished market & new revenue model, Bounce launches new electric bike in the market

Bike sharing startup, Bounce, is all set to launch a new electric bike in the market as it looks to consolidate its presence in the re-furbished market. Bounce has already started accepting bookings for the bike but the delivery will only commence in December. Bounce’s co-founder Vivekananda Hallekere shared the photos and basic information about the new electric bike on his official Twitter handle.

To know more about the bike, Techpluto also tried to reach out to Bounce but our mail went unanswered at the time of filing the story. We will update this story as and when we get official response from Bounce.

The information about Bounce’s soon to be launched bike has come to the fore barely weeks after it tied up with CredR, a used two wheeler marketplace. With this partnership, the Bengaluru based company will offer second hand bikes on subscription and long term lease basis. Bounce, however, has  claimed that the bike has been built completely in-house

The company has made the bike available for test ride but the test ride is currently available only in Bengaluru city.

The new electric bike will come with swappable batteries and the company claims to have built the infrastructure for the same. Priced at Rs 46,000 ex-showroom price, the bike is available for online order on Bounce’s official website.

It is now pretty evident that Bounce is moving away from being pure rental platform and is steadily diversifying into subscriptions, long-term rentals and lease-to-own models. These innovative revenue models may prove to be very good strategy especially in the wake of coronavirus crises, with people now increasingly avoiding public transportations and opting for two wheelers with renewed interest.

Diversification is also need of the hour as a COVID-19 crisis has taken a toll on the shared mobility industry.  Bounce itself recently furloughed nearly 130 employees to cope with COVID-19 impact.

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