Telegraph,UK’s notable news source recently wrote a post regarding Facebook opening up another stream of revenue by making their 150m userbase available for market research.In their whole write-up,they wrote all what they could think of,imagining Facebook as a comfortable market research tool for herd of companies that are collectively exhausting billions of dollars in market research every year before investing into actual product manufacturing.

At first,it genuinely seemed a bit astounding to me as sharing private user data for market research will make plenty of  users feel like ‘specimens for lab experimentation’ and made me remember what all happened when ‘beacon’ came into picture earlier.

But most of the news report from Telegraph seems to be nothing more than a figment of imagination,after largely misinterpreting Facebook’s future plans revealed at Davos.According to AllFacebook,a notable source for anything that’s concerned with Facebook,has updated its post regarding the issue,saying…

Update
I spoke with Facebook’s communications department and was informed that the Telegraph article was factually incorrect. Randy Zuckerberg’s comment was misinterpreted apparently. There are two systems right now: the reuse of Facebook’s previous polling system which was displayed at the World Economic Forum and the new polling engagement ads. Essentially everything about this article was incorrect. Looks like the Telegraph messed up this time around.

It seems Facebook doesn’t really want to plant another ‘beacon’ in their revenue model and make their audience more annoyed.